Hong Leong Holdings

Hong Leong Holdings is the property development arm of the Hong Leong Group, one of Singapore's largest and most diversified conglomerates with interests spanning property, financial services, hospitality, and trading. Founded in 1968, the company has developed a vast portfolio of residential, commercial, and industrial properties across Singapore. Hong Leong's association with CDL through the Hong Leong Group creates a powerful development ecosystem. The company's private status allows it to take a long-term view on land banking and development timing. Notable projects span from suburban condominiums to ultra-luxury residences in prime districts.

Hong Leong Holdings' new launch projects cover a wide spectrum of the Singapore residential market. The group has been particularly active in the Lentor Hills precinct, partnering on multiple developments near the TEL station. In prime districts, Hong Leong delivers ultra-premium projects like The Avenir on River Valley Road. The group frequently co-develops with CDL and other partners, combining complementary strengths. Hong Leong new launches offer buyers the assurance of a well-capitalised, experienced developer with a diverse track record. Pricing is competitive within respective segments, supported by the brand's strong reputation.